Caitlin Hill

Director of Marketing

Caitlin is a marketing leader who blends creativity with data to build strong brands and engaged communities. She leads creative direction and execution alongside strategy, turning insights into compelling campaigns that drive growth through customer-focused storytelling, cross-channel marketing, and technology-driven solutions.

In her current role as Director of Marketing & Head of Creative at GREA (Global Real Estate Advisors), Caitlin spearheads strategic marketing and creative initiatives, driving growth for the Dallas and Arkansas offices, as well as the national real estate investment platform.

Before her role at GREA, Caitlin served as Director of Marketing at The Cherry App (acquired by Glamsquad), where she shaped the brand’s identity and user engagement, positioning Cherry as a leader in the on-demand beauty industry. As Director of Marketing Operations, Technology & Innovation at VLG, Caitlin played a pivotal role in enhancing sales and marketing processes, system integrations, and implementing data-driven decision-making models. Caitlin also has experience in crafting demand generation and media campaigns through innovative multi-channel programs for leading global technology and consumer companies.

She holds a BBA in Marketing and Spanish from St. Edward’s University, graduating cum laude with a focus on entrepreneurship. Outside of work, Caitlin volunteers with the SPCA of Texas, where she was a founding board member of the Young Professionals group. A Plano native, she lives in East Dallas with her dog Frances and enjoys pilates, yoga, photography, cooking, and pop culture.